Welcome to the Rallee family Ash Barty

Some things just make sense. From day one, Rallee has been about playing your way, enjoying the game, and creating a culture that values connection as much as competition. So, welcoming Ash Barty into the Rallee family feels less like a headline grab and more like a natural next step.

Ash joins Rallee as both an investor and long-term brand ambassador, but more importantly, she joins us as someone who genuinely loves sport for what it gives you. Connection and enjoyment. She’s someone who’s played at the highest level, stepped away on her own terms, and stayed deeply connected to the joy of playing. That mindset is right at the heart of what we’re building.

Rallee started with a simple idea. Racquet sports should feel inclusive, social and fun, whether you’re chasing a ball at your local club, trying padel for the first time, or hitting pickleball with mates on a Sunday afternoon. Ash saw that straight away. As she puts it, it’s about feeling comfortable being yourself and being part of something that genuinely welcomes everyone in.

With founders James Gourley, Dave Keam and Pat Rafter, plus a wider crew spanning sport, music and culture, Rallee has always been community-first. Ash joining the family strengthens that even more. She brings humility, warmth and a love of play that mirrors how people actually live and move today. 

This is just the beginning. You’ll see Ash across upcoming campaigns, collaborations and community moments as Rallee continues to grow. Same values, same energy, just with one more legend in the mix.